# 亚马逊实体书店开业了，30 张大图展示电商巨头卖书有何不同

- 作者：邱雷
- 发布时间：2015-11-04 10:00
- 分类：公司
- 原文：https://www.ifanr.com/580448

[![amazon-01](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-011.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-011.jpg)

昨天，[我们报道了亚马逊第一家实体书店的消息](http://www.ifanr.com/580181)。今天，书店已开业，跟着下面 30 张大图，完整地逛一遍：

[![amazon-02](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-02.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-02.jpg)

[![amazon-03](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-03.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-03.jpg)

[![amazon-04](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-04.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-04.jpg)

[![amazon-05](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-05.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-05.jpg)

[![amazon-06](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-06.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-06.jpg)

书架上摆着信息牌，上面印着亚马逊网站用户写的书评。哪天你走进亚马逊书店，看到自己的书评被摆在书架上，感觉会是个不错的体验：

[![amazon-07](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-07.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-07.jpg)

[![amazon-08](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-08.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-08.jpg)

[![amazon-09](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-09.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-09.jpg)

书的分类不是常规的图书馆分法，而是按照人群、场景来分，新书和亚马逊网站的榜单书会突出摆放：

[![amazon-10](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-10.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-10.jpg)

[![amazon-11](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-11.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-11.jpg)

[![amazon-12](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-12.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-12.jpg)

[![amazon-13](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-13.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-13.jpg)

[![amazon-14](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-14.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-14.jpg)

[![amazon-15](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-15.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-15.jpg)

[![amazon-16](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-16.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-16.jpg)

[![amazon-17](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-17.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-17.jpg)

专为电子设备开设的专区，Kindle、Fire TV、Fire Table 都可以现场上手体验：

[![amazon-18](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-18.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-18.jpg)

[![amazon-19](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-19.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-19.jpg)

[![amazon-fireTV](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-fireTV.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-fireTV.jpg)

[![amazon-20](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-20.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-20.jpg)

[![amazon-21](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-21.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-21.jpg)

[![amazon-22](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-22.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-22.jpg)

[![amazon-23](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-23.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-23.jpg)

[![amazon-24](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-24.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-24.jpg)

[![amazon-25](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-25.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-25.jpg)

和普通实体书店最大的不同，也是亚马逊书店最为“互联网”的地方：店内的书价跟亚马逊网站实时同步。用店里的扫描器扫一下可以看到最新的价格。

[![amazon-26](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-26.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-26.jpg)

[![amazon-27](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-27.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-27.jpg)

[![amazon-28](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-28.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-28.jpg)

[![amazon-29](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-29.jpg)](https://s3.ifanr.com/wp-content/uploads/2015/11/amazon-29.jpg)

题图、插图来自：[ars technica](http://arstechnica.com/business/2015/11/amazons-first-brick-and-mortar-store-one-big-ad-for-the-amazon-app/)